Live - First-round funding
Follow it and it lands in your Personal Zone.
Scan the QR at the bar, drop a song into the queue, and watch your pick land on the room's shared playlist. Break the ice with other people around by talking about music.
Available shares: 3,000,000 / 10,000,000 (30%).
What happens with my investment?
The app is free for bars and users.
Users who want their profile picture visible in the app - so others can break the ice about the song they chose - pay $3/month.
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Profit is measured quarterly. At the 3x Profit Checkpoint the original funding sum is distributed to all shareholders, pro-rata.
When cumulative profit reaches 3x the original funding sum, the venture reaches a 3x Profit Checkpoint. The original funding sum is then distributed pro-rata to all shareholders, according to their ownership at that time.
Your share of a distribution is your share of the company - the same fraction of $230,000 that your offer is of the round. There is no investor-first waterfall. Everyone is paid on the same ownership percentages, at the same time.
A checkpoint is a mechanism, not a guaranteed return. A venture may reach several, one, or none at all. Jukebox may never generate enough profit to reach one, and you can lose part or all of what you invest.
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At the close the syndicate owns 30% of Jukebox - 3,000,000 of 10,000,000 shares. Your offer buys that same fraction of the round.
At a successful close Jukebox is incorporated and 10,000,000 shares are created. What you own is real ownership equity in that company: a share of every distribution, and a share of any sale, in proportion to your holding.
Dream x Destiny holds no equity at this stage. Dream x Destiny receives its 1% only after the first 3x Profit Checkpoint and its distribution. Not at incorporation, not at the first-round close, not after fundraising.
How the 18% Growth Pool, Round 2 and later rounds change the ladder is in the full investment model below.
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The same model on every Dream x Destiny venture. Only the funding sum is Jukebox’s own - every other figure below is worked out from it.
First-round funding need
$230,000
3,000,000 of 10,000,000 shares, 30% of the company
Ownership at the close
70% / 30%
founder / syndicate
3x Profit Checkpoint
$690,000
cumulative profit, 3x the funding sum
Distributed at that checkpoint
$230,000
the original funding sum, pro-rata to all shareholders
Jukebox is raising $230,000in its first round. In first-round funding we set a runway sum, not a valuation: the figure is what the venture needs to operate, and investors participate on their belief in the product’s ability to generate profit rather than on an early paper valuation.
Offers are non-binding and start from $1, with no card up front. An indication of interest is not an investment. The final investments are completed through Wefunder under Regulation Crowdfunding once the round closes.
No upfront personal payment by the Founder. Every fee in the round comes out of the capital the round raises.
Before the round closes: you are expressing interest in a proposed venture. Your offer is non-binding, and no company and no shares exist yet.
At a successful close, Jukebox is incorporated and shares are created. Dream x Destiny holds no equity at this stage.
First round
Dream x Destiny holds no equity at this stage.
The syndicate’s 30% is 3,000,000 of 10,000,000 shares. What a single offer buys is that same fraction of the round: the calculator on the round card above works it out for any amount.
Your vote. On a disputed major decision the Founder holds 1 vote, Dream x Destiny holds 1 vote, and each syndicate investor holds 1 vote. If there is a tie the vote is held again; on a third tie in a row the CEO gets 2 votes.
A major decision is one that seriously changes the product, brand, business model, ownership, pricing or strategic direction. Exactly how voting is implemented in law is set out in the venture's governing documents.
Ownership and involvement are separate. The Founder chooses a role and can change it later.
Every quarter the venture records income minus expenses - a profit or a loss. Quarterly results accumulate. Financial results are intended to be recorded quarterly and made visible to shareholders through the designated reporting system.
Example quarter
43% of the way to the checkpoint
Financial results are intended to be recorded quarterly and made visible to shareholders through the designated reporting system.
Example - not live venture data. Jukebox has not published a quarterly report, and the figures above are the shape of one rather than a record of anything.
When cumulative profit reaches 3x the original funding sum, the venture reaches a 3x Profit Checkpoint. The original funding sum is then distributed pro-rata to all shareholders, according to their ownership at that time.
For Jukebox, that is cumulative profit of $690,000 - 3x the $230,000 raised - at which point $230,000, the original funding sum, is distributed.
There is no investor-first waterfall. Everyone is paid on the same ownership percentages, at the same time.
A worked example on Jukebox’s own numbers. The same distribution pays out differently before and after Dream x Destiny has earned its 1%.
At the first checkpoint, before the 1%
Founder (70%)$161,000Syndicate (30%)$69,000Distributed$230,000Every distribution after that event
Founder (69%)$158,700Syndicate (30%)$69,000Dream x Destiny (1%)$2,300Distributed$230,000After the first 1% event, every further distribution is pro-rata according to ownership at that time.
Everyone is paid at the same time, on the same percentages. A shareholder’s share of a distribution is their share of the company, and nothing more is implied by it.
The 3x is the venture's cumulative profit measured against its original funding sum - it is not a 3x return on any individual investment. The checkpoint is not a repayment schedule. Shareholders participate in each distribution according to ownership at that time. The number and timing of future distributions depend entirely on the venture's profitability and available cash.
A checkpoint is a mechanism, not a guaranteed return. A venture may reach several, one, or none at all. Jukebox may never generate enough profit to reach one, distributions depend on available cash, and you can lose part or all of what you invest. Nothing here promises that you will get your money back.
The whole ladder, in order. Every percentage below is the model’s own, and it is identical on every Dream x Destiny venture.
First round
Dream x Destiny holds no equity at this stage.
First 3x Profit Checkpoint
The 1% comes from the Founder's ownership.
Round 2 - illustrative, pool used in full
Illustrative: the Growth Pool can be used partially or in full. Partial use leaves the Founder between 51% and 69%.
18% Growth Pool: Reserved ownership - used to bring new capital into the company.
The 18% Growth Pool is reserved from the Founder's own ownership. It is set aside at incorporation, it is not used in the first round, and it can be allocated partially or in full in a future financing - the capital that financing raises goes into the company, not to the Founder.
The ownership offered comes from the reserved 18% Growth Pool. The capital raised goes into the company to grow it. Illustrative, used in full, it takes the Founder from 69% to 51% - 18 percentage points of reserved ownership, out of the Founder’s own holding. Used partially, the Founder lands somewhere between the two.
Round 3 and later: New shares may be issued and existing holders may be diluted. No permanent percentage promises.
That does not protect the syndicate from future dilution. Round 3 and later financings may create new shares and dilute existing holders.
Round 2 starts internally after successful first-round funding and incorporation.
Dream x Destiny prepares the round, seeks venture capital, seeks angels, and works to close growth financing.
Illustrative: if the Growth Pool is used in full, the ownership model becomes 51% Founder · 18% Round 2 · 30% Syndicate · 1% Dream x Destiny.
Round 2 - illustrative, pool used in full
Illustrative: the Growth Pool can be used partially or in full. Partial use leaves the Founder between 51% and 69%.
The 18% Growth Pool is reserved ownership from the Founder's holding, so offering it in Round 2 does not reduce the syndicate's 30% in that round.
Round 3 and later are normal future financing. New shares may be issued, existing holders may be diluted, and the terms are negotiated with those investors. No percentage is promised permanently.
Want to sell? After the applicable resale restrictions, you may be able to sell your shares if you find a buyer and the transfer is permitted. Dream x Destiny can direct you to the appropriate transaction process. No buyer is promised, and no liquidity is guaranteed.
An acquisition is an exit event. Sale proceeds follow ownership and the transaction documents. An acquisition is never promised.
If the venture is still not safe at the end of the 8 weeks, it is frozen before cash reaches zero. Taxes, required obligations, committed payments and a defined buffer are protected first; any remaining legally distributable cash may be distributed pro-rata. A frozen venture can restart when capital or cash returns.
Bias-free by design. To keep the ventures bias-free, information about the founders of these ventures is kept private while a venture is being evaluated and presented for funding. The venture is judged on what it is, not on who is behind it.
What you are looking at. A venture that has passed a defined creation and review process, runs on a shared operating layer, and is intended to record its financial results quarterly. The product, the ownership, the risks and the financial path are shown in one place so they can be weighed together.
Why investing early can be difficult. Early-stage investing can involve:
Dream x Destiny tries to make the journey easier to understand by showing the product, ownership, risks and financial path in one place.
The units above are those pieces, on Jukebox’s own funding sum: the Quarterly Financial Pulse, the 3x Profit Checkpoint, the ownership ladder, the 18% Growth Pool, what future financing can do to a holding, and the limits on selling shares.
A checkpoint is a mechanism, not a guaranteed return. A venture may reach several, one, or none at all. No return is guaranteed. We recommend understanding the model, the business plan, and the risks before investing actual money. Consider independent professional advice if needed. Dream x Destiny does not provide investment advice.
No return is guaranteed. We recommend understanding the model, the business plan, and the risks before investing actual money. Consider independent professional advice if needed. Dream x Destiny does not provide investment advice.
Business model: locked. Legal implementation: subject to professional refinement.